Websites
Statistics.com
eLearning website for advanced statistics and data science.
Background
To reposition Statistis.com for growth following a three-year trend in declining revenues and potential acquisition/private sale:
I refreshed the website for a competitive look and improved conversion.
Improved marketing outreach to existing students to increase upsells.
Repackaged existing content to create a new tier of courses to increase revenue.
Positioned the company for private sale; the business was acquired in 2020.
Created: 2019
URL: statistics.com
Pages: 100+ Pages
Applications: Adobe InDesign, Adobe Photoshop
Platform: WordPress
Code: HTML and CSS for customizations
Services: abConsulting Marketing Agency
